At the 2024 Cannes Lions Festival of Creativity, AI emerged as a central topic, dominating discussions along the glamorous Croisette. The buzz around AI...
Over the past three years, social media and social commerce have revolutionized marketing, akin to digital’s impact on media over the past three decades....
This year’s Cannes Lions Festival highlighted significant challenges and evolving trends within the programmatic advertising landscape. Amidst a backdrop of financial constraints, controversies, and...
Aston Martin’s electrification plans have significantly shifted from their ambitious goals of a fully electrified lineup by the decade’s end and the development of...